Our Process

At CCG we believe in a streamlined and collaborative creative process that’s both structured and flexible, whereby we place you in the driver’s seat. We aim to establish long-term relationships with a goal of meeting your objectives and achieving maximum ROI along the way. We’ll provide creative insights based on our years of experience of ways to guide you through your journey as quickly, and easily, as possible. And we’ll make you look good along the way! Expect to receive excellent design executions and a stress-free partnership for a reasonable price.

Click on each step to learn more.

chat

We Connect

1.We Connect

We schedule an input meeting to gain a thorough understanding of your business challenges and objectives as well as to discern the complete scope of your project. Our aim is to develop a clear understanding of your communication goals so that we may determine how to best achieve them within your time frame and budget constraints.

ear

We Listen

2.We Listen

We ask general as well as project-specific questions related to your business. We respond with suggestions and gather as much data as possible that will ultimately lead to the generation of a comprehensive project brief. This brief will function as a road map throughout your project’s development.

telescope

We Explore

3.We Explore

We set out on a journey to explore your industry, determine trends, research the competitive landscape, and look for ways to differentiate your business. Based on this intel and your target audience, we’ll identify a central theme, organize key messaging, select a call to action, and offer formatting options, as well as define any additional areas of opportunity.

map

We Plan

4.We Plan

We furnish a production schedule based on your deadline to ensure that all parties on both our team and yours are fully aware of their responsibilities with regard to key milestones and various phases of the project. We ensure the smoothest workflow possible throughout the project’s life cycle, and our experience suggests having everyone on the same page eliminates uncertainty.

pen

We Design

5.We Design

Now that we have all of the ingredients necessary to create, we gather our team to brainstorm, sketch, conceptualize, and execute, pulling all of the pieces together with a goal of developing the strongest tailored visual communications possible. We ensure that not only is what you receive professionally executed, but that your final output has solved the creative challenge and exceeded your business goals and objectives.

present

We Present

6.We Present

After our team has developed the strongest solution possible using our web-based proofing software, we’ll submit it to the primary stakeholder for review. We’ll explain our design decisions and how we believe those decisions have achieved the key objectives of your project. Depending on the type of project, we may offer multiple solutions if we feel there is more than one way to reach those goals.

gear

We Revise

7.We Revise

Following your review, we have a discussion and make any necessary revisions needed to maintain the project’s strong trajectory. If our teams are on the same page, there should be limited back-and-forth. In the event things evolve during the course of a project, this is the optimal time to make revisions, as we include three rounds in most of our project estimates.

balloon

We Deliver

8.We Deliver

Once we receive final approval, we’ll submit the final deliverable(s) as captured in the initial project brief. We find that initial requests tend to scale throughout a project’s lifecycle as new ideas emerge and more ways to leverage our work develop. Whether those be additional formats, new iterations, or a production arm, we encourage this thinking, and we are always happy to add new elements that will increase impact.

sonar

We Track

9.We Track

We guarantee you’ll be happy with our final output, and we’re certain it will be well-received both internally and externally. We’ll follow up to discuss any feedback and to take the pulse of how your project performed. We’ll also ask that you send us a short testimonial of your experience with us so that we may showcase it on our website and our blog. Our happy Clients are our cheerleaders!