11 Quick Tips To Increase Organic Website Traffic

11 Quick Tips To Increase Organic Website Traffic

3 Minute Read

Getting visitors to your website is already daunting, so why not take some simple steps to make it easier? No matter your industry, specialization, or target audience…we all need two things—eyeballs! Attract the right attention and the difficult job of marketing your product/service becomes much, much simpler…

Organically excited to get started? Keep reading for 11 Quick Tips To Increase Organic Website Traffic.

11 Quick Tips To Increase Organic Website Traffic

 

1. Write Interesting Blogs & Discuss Important Topics

One of the most straightforward but often overlooked strategies, a well-curated and current business blog is critical for increasing organic website traffic. With it, your team can cover important news/industry updates, discuss proprietary solutions, and attract interested readers—sounds amazing, right?

Check out our recent article, ‘How To Write Blogs That People Actually Want To Read‘ for more free info…

2. Technical Housekeeping : XML & HTML Maps

Another frequently missed, yet integral aspect of preparing a website for traffic involves something that only Google usually sees…your technical website maps! Used to “crawl” or automatically scan your website for valuable content, properly created and organized HTML/XML maps signal to search engines that your content is both organized and chockfull of content that searchers will actually enjoy finding. Take the time to make sure that they both exist and remain updated for best results.

3. Implement Interesting Visuals & Proper Branding

Words can only get you so far, no matter the quality. Sometimes, readers (and visitors) need something exciting to look at and absorb!

Need some help creating a new graph? Looking to implement a colorful visual aid? Take a look at our recent articles on graphic design and then schedule a call with our professional team of graphic designers today.

4. Post Content To Social Media

Self-explanatory but critical, your content only does so much good when shared on your own website. Post blogs on LinkedIn, share important articles via forums, and market your visuals/branding wherever possible for higher organic metrics.

5. Email Blasts & Newsletters

If you have a list of email addresses that you already want to communicate with, don’t be afraid to do so. Leverage interested readers into loyal openers today with interesting and information-filled newsletters that allow you to test ideas and push promotions.

Don’t know where to start? Speak with one of our email experts, decide on a template, and begin drafting your team’s first official email communications today.

6. Promote Your Content In-Person

Visiting a big trade show? Giving a speech at an in-person speaking event? Don’t forget to promote your online presence wherever your company goes! If you’re not sharing your website yourself, you’re missing out on organic traffic that you SHOULD be getting.

Carry business cards, share QR codes, and bring along promotional materials. If you’re in marketing, it comes with the trade!

7. Create Comprehensive Resources / FAQ Page(s)

FAQ and resource pages help customers/readers quickly find what they need and (hopefully) provide some peace of mind. Don’t skip out on what helps your customers make important decisions! By creating, cataloging, and constantly updating your information, you let customers know that you care about their concerns.

8. Backlink, Backlink, Backlink!

Content that you’ve already created is ALWAYS valuable. Use it to build authority, promote visits/returns, and solidify your standing in the industry.

9. Target SEO Keywords & Key Phrases

SEO isn’t just something you should be discussing in meetings…if you want to attract the right demographic, it’s imperative to understand how it works and how it affects your readers.

Use keywords, identify key phrases, and correctly distribute both to reliably build your audience.

10. Increase / Optimize Page Speed

If readers can navigate your website with speed and reliability, they can absorb/share/like content faster and with more regularity. Reducing the size of large images, optimizing Google Fonts, and making sure that plugins are installed correctly…these are all things that can drastically affect on-page speed. Fix them wherever possible and ask for advice when needed!

11. Refresh Your Creative Content

Recently covered by us here on the CCG blog, refreshing your creative content is always eventually necessary. While we understand that other priorities can get in the way, we can’t suggest it enough—in order to keep your website well, you must take the time to update your creative content.

Looking for more organic traffic tips? Schedule a call with our team and learn about what you can do to keep up with and exceed the competition.

Share:

B2B BRANDING PRO TIPS & INSIGHTS

Want these sent directly to your inbox?

You’ll receive industry news, marketing, design & communication tips, tools, resources, and case studies that demonstrate how we elevate brands.

  • This field is for validation purposes and should be left unchanged.

Free Guide

Learn how a collaborative partnership with a creative agency will help grow your business and optimize marketing efforts.

Free Guide

Download our free actionable guide to learn the secrets to a successful website project so you can stop leaving money on the table and instead, build the next-level brand experience required to grow your manufacturing business.

Ready to create a next-level brand experience?

Free Guide

Learn how a collaborative partnership with a creative agency will help grow your business and optimize marketing efforts.

Free Guide

Download our free actionable guide to learn the secrets to a successful website project so you can stop leaving money on the table and instead, build the next-level brand experience required to grow your manufacturing business.

Email List

Want these sent directly to your inbox?

You’ll receive industry news, marketing, design & communication tips, tools, resources, and case studies that demonstrate how we elevate brands.

  • This field is for validation purposes and should be left unchanged.
DOWNLOAD THE FREE GUIDE: 5 WAYS A CREATIVE SUBSCRIPTION WILL LEVEL UP YOUR MARKETING
This is default text for notification bar